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KBRA ESG KNOWLEDGE HUB

Impact Investing: Why It Matters Now More Than Ever

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Equity markets are vital for driving environmental and social change

Key Insights

  • Concerns over environmental and social pressure points intensified during the coronavirus pandemic, accelerating the sustainability agenda and amplifying a focus on the impact of corporate activities.

  • Many businesses are recognizing the need to make a more positive impact on the communities in which they operate. In our view, financial returns and enhanced sustainability can coexist to create value for both stakeholders and shareholders.

  • Publicly listed companies are essential to delivering on global sustainability goals, while allowing investors to potentially gain from exposure to these trends.


The magnitude of change and disruption experienced around the globe in 2020 was remarkable on many levels. The coronavirus pandemic enveloped the world, prompting widespread upheaval to established patterns of conducting business, communication, travel, and the daily lives of people and communities. Amid the evolving crisis, we saw the tipping of pressure points around social inequality, elevating issues like diversity, health care, education, and equality higher up the political and business agenda. Meanwhile, the world witnessed more worrying manifestations of rising pressures on the environment created by human activity.

Why does this matter now, as the world begins to emerge from the pandemic? We believe extreme events of 2020 represent catalysts that will drive a new era of accelerated action by policymakers, businesses, and society alike. For all investors, understanding the implications for their investments is more important than ever. Indeed, many are seeking to make a more active and conscious choice to favor companies that show clear leadership in sustainability, environmental, and social issues.

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